Samuel Onyeka

Business Development Manager

Sub Saharan Africa

  Samuel is a proactive thinker and planner with abilities to devise effective strategy for business development, route to market, sales & distribution process, key account management and customer service policy for business excellence. He possesses an excellent negotiation and interpersonal skills that enable effective interface with suppliers to ascertain business requirements, and work with them to deliver need based solutions. In addition to an upstanding reputation, Samuel has over 12 years of rich experience in Sales & Distribution and Business Development in reputed Multinational organizations such as Nasco, Samsung Mobile, and M.V Roberts & Company.

 In his current role with M. V. Roberts & Company as Business Development Manager - Africa, Samuel assisted in developing a distributor friendly margin structure to build long term relationships. He has also developed a strong field support system to ensure quick response from competing brands suppliers.  Samuel is also instrumental in the restructuring of the MVR distribution network operations to meet the challenge of change in the sub Saharan market.  He has successfully appointed direct distributors in Nigeria, Ghana, Ivory Coast, Kenya, Tanzania, Uganda, Ethiopia, Angola and South Africa.   Samuel spearheaded the development of merchandisers and sub distributors support systems to evaluate daily sales and operations performance.

  Prior to joining M. V. Roberts, Samuel achieved 17 % growth over and above Industry Trend in smart phone business ’07-08 versus 06-07.  He was responsible for Conceptualized and implemented competent strategies based on market research and feasibility studies to expand Samsung mobile business market share from 16% to 39%.  Samuel also achieved 27 % volume growth and 37% value growth in year 2008-09 over 2007-08.  He also successfully planned and implemented an effective cold chain structure to support the Sale and Distributions strategy while developing operating manuals for the Business, Sales and Logistics functions as policy documents for managers and supervisors to perform.






Edward “Eddie” Channer changed his growing professional career path from finance to enter into sales and marketing 22 years ago, journeying on the side of sales management. He is a strategic and numbers driven individual who is motivated by results and achievements, his high level of commitment to completing an objective in its entirety is where he gets his greatest satisfaction. To build, create, turnaround new, growing or even ailing organizations is      some of the distinct characteristics that define the intuitive makeup of this individual to                succeed.  

     In 1998 he was offered the position of Assistant Marketing Manager at Soft Sheen Products            West Indies, a manufacturing facility based in Jamaica, however, forty-five days after joining          the Company he was then placed in the Regional Sales Manager’s position which became              vacant; this position he held for the next 16 years: Former Regional Sales Manager for Soft            Sheen Carson\L’Oréal, responsible for Nineteen countries in the English Speaking Caribbean,        some Latin American Countries and Canada, mainly Toronto.

     The team and the Export Division under his stewardship, knowledge of the brands and                    markets, vast analytical skills, strategic and tactical insights, along with his love and respect          for people, cultures and practices, took the sales of the region in 2004 from USD $3.0M to USD      $13M in 2013.

     Eddie’s passion for business and the Hair care Industry is a perfect synergy to grow the                  markets of the Caribbean and the Export Division for the corporation.

     Eddie joined the MV Roberts and Company team as a Sub-Broker in September 2016 and looks      forward to working with the markets of the Caribbean and the Latin American territories.